Leadpages Review 2021: Why Is It More Than Just Landing Page Builder?

6 min readOct 4, 2021

Are you seeking an easy, code-free way to create high-converting landing pages? Developing a landing page used to necessitate constant back and forth with designers and engineers. It’s now something you can do from the comfort of your computer (no meetings necessary!).

But you’ll need a landing page creator to make that fantasy a reality. There is a lot of disagreement over what a lead is. The definition is straightforward, but does it appear to be straightforward? It’s worthwhile to wait and work on it. A “LEAD” is usually an organization or a person who expresses interest in what you’re selling. Leads are the lifeblood of any business, and you’ll need a way to turn them into potential clients. Leadpages, a landing page software, may help you convert visitors into customers.

In this Leadpages review, we will discover how Leadpages is of definite value for small business owners who wish to create professional landing pages that are optimized for conversions.

A quick look at the LeadPages feature list

Leadpages is a landing page software that lets you collect leads, construct email opt-in forms, and then communicate with consumers via websites, social media, landing pages, and text messaging.

Let us check out the features quickly now!

Drag and drop editing — Leadpages revamped its editor in 2016 to include drag and drop, and the new experience is simple and error-free.
130+ free templates Plus a large marketplace of commercial templates-These allow you to easily create new landing pages by just editing the text and pressing Publish.
Easily connect to your favorite email marketing provider, webinar tool, CRM, payment gateway, and more with a variety of marketing connectors.
Landing pages hosted by Leadpages — While you can still use your domain name, Leadpages will host all of your landing pages for you.
A plethora of website integrations — Leadpages also makes it simple to connect with your existing website.
Simple A/B testing — Create a new split test to discover which versions of your landing pages perform the best.
Detailed analytics — Leadpages not only provides in-dashboard statistics, but it also makes it simple to set up Facebook Pixel, Google Analytics, and other analytics tools.

Creating a landing page with Leadpages

Let’s make this Leadpages review a little more…hands-on now that you know what to expect on a theoretical level. That is, I’ll walk you through the UI, share my ideas, and explain how you might use Leadpages’ capabilities for your own business and what makes it the best landing page builder!

Here are the steps to create a landing page-

All you have to do is click a button on the Leadpages interface to create a new landing page. After that, Leadpages will ask you to select one of the 130+ free templates available.
To create a new landing page, all you have to do is click a button on the Leadpages interface. Following that, Leadpages will offer you to choose from one of the 130+ free themes.
Newest, Page Type, Industry, Style, and Color are all options for sorting. After that, you can sort the templates by popularity, newness, trending, conversion rates, and so forth.
Editing widgets is another option. Sections, widgets, tracking, page style, analytics, tracking, and layout are all important altering possibilities.

Let’s take a look at how each section might be combined to create a professional-looking landing page.

The Page Layout

You can add or remove sections, as well as style the brown and columns, from this page. You can also alter the background color, padding, picture, border, and height, among other things. You can also customize the display according to the device, as a landing page may appear differently on a desktop, tablet, or phone.

Sections

You can create whatever part you like, such as About, Home, Testimonial, Features, Pricing, and so on. You can make your selection based on the needs of your landing page. The best lead generation platform- for a reason, you see!

Widgets

Images, videos, texts, social share buttons, HTML embed, icons, social like buttons, and so on can all be added here. These are some of the fantastic features that most lander page builders include. If you run a business that requires reservations and bookings, such integrations will be extremely useful.

Forms

This widget is extremely customizable, allowing you to alter every detail of the form. You can do a lot of things with this.

Add new fields to the form.
When a user clicks a button, you can choose to navigate.
Integrate with popular email marketing platforms such as Hubspot, Getresponse, and others.
Lead magnets are used to attract leads and increase conversions.

In the action field, you have a variety of alternatives. You can use them to redirect the user to a thank you page, the same page, a landing page, an external URL, and so on. When a user fills out this form, you’ll be able to email it to them.

A/B Split Testing

This is an essential tool for any landing page builder because it allows you to create choices and split test most of the features of your landing page, such as the image, CTA, likes, page title, and so on. A completely new design can also be tested, as well as the traffic that flows through all of the many variations.

You have two options for publishing with Leadpages

You can either post your pages directly on Leadpages or you can publish them on WordPress. Because Leadpages is a WordPress plug-in, you may host your page on your domain. You can even download a copy of your landing page, but you won’t be able to modify the subdomain once it’s live.

Making a Leadbox

When a user clicks on a button, image, link, or text in the Leadbox, a pop-up window appears. You can make one from your website or the dashboard. We can use the editor to construct a lead box, but we’ll have limited options because Leadpages’ lead boxes aren’t very customizable. If you’ve included lead boxes in any of your posts or blogs, you may track their performance.

Now, onto the next segment of this Leadpages review is the Pros and Cons!

Pros

Simple, straightforward, and practical A/B Testing is a method of comparing two options.
Unrestricted traffic is allowed.
For beginners, a simple drag-and-drop editor is available.
Templates with the highest conversion rates have been sorted out.
There are hundreds of free templates available, as well as many more commercial ones.
Lead Magnet is used to deliver assets. Functionality
HTML codes for WordPress plug-ins can be downloaded and added to the backend of a website.
Many email marketing systems, such as GetResponse and Mailchimp, can be incorporated.
Analyzes data thoroughly.

Cons

There are only a few form options available.
Customization is difficult.
There isn’t a business option accessible.
The cheapest package has a limited set of features.
Custom templates are expensive to upload.

What is the price of Leadpages?

Leadpages cost $27 per month on an annual basis. But… The cheapest plan excludes the following:

A/B testing is the process of comparing two options.
Leadboxes
Leaddigits or Lead links is a payment widget.

If you want those features, as well as some other more advanced ones, you’ll have to go with one of the more expensive plans, which start at $59 per month (billed annually).

Note that their pricing and features change from time to time, so be sure to check their pricing page for the most up-to-date information.

Final Words

Leadpages is a fantastic tool in terms of functionality. It’s a more powerful experience than using a page builder in WordPress. The only stumbling block is the pricing, which is somewhat high when compared to a WordPress website builder. It is, however, a fully hosted solution with a website builder and landing page builder built-in. I hope this Leadpages review was helpful for you, let us know in the comments section!